Doing the Viagra tango

Commentary Doing the Viagra tango Sex pill as symbol and substance Leonore tiefer A four-page full-colour advertisement for Viagra tablets has appeared in the latest issues of the American Psychologist, the flagship scientific journal of the American Psychological Association (APA). The ad shows a healthy, welldressed couple dancing and smiling into each otherʼs eyes. They […]

The pink Viagra story

Commentary The pink Viagra story We have the drug, but what’s the disease? Leonore tiefer Ever since Viagra put a spring in the step of millions of impotent men after coming onto the market in March, attention has been focused on the more mysterious key to sexual gratification among women. Sunday Times, 19 July 1998 […]